How does Multi-Touch Sales Attribution work?

We collect millions of lines of data from web traffic, CRM prospect files, chat records, phone logs and sales records. We use this data to map the entire purchase journey of your customer from first touch to last, and all the events in between.

Then, our interactive Sales Attribution dashboard utilizes proprietary matching algorithms and Anonymous Attribution that allows you to see the true influence of each of your marketing channels, and to sort and rank the influence of each channel’s contribution – paid search, display ads, email, third party websites, organic search, social, and brand website.

You’ll have 24/7 access to the matching results in your personal dashboard and depending on the service level you choose - a monthly review call with one of our Customer Success Leads to help analyze your data and provide recommendations.

 
 
 
 


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