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What is Clarivoy
Every month, Clarivoy identifies and observes more than 131 million automotive sh…
Why should I use Clarivoy’s Multi-Touch Sales Attribution solution?
Because we aren’t an automotive digital marketing agency, we can provide independ…
What makes Clarivoy different from other Attribution Solutions
Clarivoy measures Sales - not Leads. As the number of people willing to submit le…
How Does Clarivoy’s Multi-Touch Sales Attribution Solution Work?
Clarivoy’s Multi-Touch Sales Attribution Dashboard allows our clients to view a c…
How does Clarivoy measure Anonymous Shoppers
Clarivoy utilizes its proprietary identity resolution software to turn anonymous …
What information about the buyer is shared with Clarivoy
The buyer’s (and co-buyer’s) name, email, phone, address, vehicle info (year, mak…
What products does Clarivoy offer
Multi Touch Sales Attribution ( MTSA ) - our full, dealer-facing solution that m…
What is a touchpoint?
A touchpoint is when a customer was exposed to a marketing effort (whether they r…
What is Multi-Touch Attribution?
Multi-Touch Attribution is an advanced analytics methodology that tracks a series…
Who owns Clarivoy?
Clarivoy is a privately held company. We are not associated with any of the vendo…
What are Channels and Sources?
Channels refer to the marketing medium being used. There are a finite number of p…
What are the different attribution models?
In the Clarivoy dashboard, there are a number of different attribution models to …
Which model is the “right” model to analyze my data?
We rely primarily on Multi-Touch Any Model because it’s the most intuitive, “plai…
Not all of my vendors are showing up in my data. What should I do?
If a vendor isn’t showing up, we can determine if there is a tracking or labeling…
Why do I have a source showing in two channels?
A particular vendor may be delivering leads to you by way of multiple channels. F…
Is Clarivoy data compliant with new third-party cookie standards?
Apple started blocking third-party cookies in 2017, and Google plans to do the sa…
Can I get a Dashboard login for my agency?
Our standard practice is to create logins only for email addresses that contain t…
Why should I use Clarivoy’s Multi-Touch Sales Attribution? [How will Clarivoy help me sell more cars?]
We’re truth tellers. Because we aren’t an automotive digital marketing agency, we…
How does Multi-Touch Sales Attribution work?
We collect millions of lines of data from web traffic, CRM prospect files, chat r…
How does Clarivoy ensure that my data is protected?
Clarivoy will never share any of your data with outside parties and we will neve…
Can I get mid-month reporting?
Mid-month reporting is not possible because we depend on your final sales report …
Clarivoy Data Sharing Expectations
What information do you need and why do you need it? Clarivoy is dedicated to hel…
Clarivoy Upload Portal Security
Clarivoy Upload Portal Security (https://upload.clarivoy.com) Clarivoy’s upload p…
Why does Clarivoy need Google Analytics access if you already have my website tagged?
We request Analyze-level access in GA4 so that we can see trends in traffic to yo…
Why can’t I send my data to Clarivoy via Email?
Your data contains a good deal of Personally Identifiable Information about your …
Clarivoy Tracking Code (What/Why/How):
What: A simple java script that your website provider will load for you if you te…
Why am I seeing more attributed sales than the number of vehicles we sold?
Clarivoy’s Multi-Touch Sales Attribution Dashboard allows our clients to view a c…
Why is the CDP Lite audience so much larger than the one derived from Facebook's pixel?
Clarivoy can resolve identities from Safari, Firefox, iOS and other sources that …
How often are my CDP Lite audiences refreshed?
Audiences are refreshed every week and no action is needed on your end once you'v…
Why can't I see reporting at the campaign level for my paid search and social?
Clarivoy uses proprietary algorithms to analyze and automatically classify your w…
Can you recommend a vendor?
Clarivoy avoids recommending specific vendors for a number of reasons: We frequen…
Reset Your Password
Go to https://dashboard.clarivoy.com/ Click on the "Forgot your password?" link b…
Can I add a user to my account?
To add a user to your account, contact your Customer Success Lead at Clarivoy. If…
Can you tell me which vehicle was seen by my buyer?
No. We’re careful not to attribute a sale of one vehicle to the specific VDP shop…
Which marketplaces have installed the Clarivoy tag for tracking?
Currently, our tag is installed on Autotrader, CarGurus, Cars.com, CarSoup, Edmun…
Lotlinx Attribution in the Clarivoy Dashboard
Understanding the Tracking Process Here's how Clarivoy tracks the performance of …

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