DMS Sales Data

DMS sales data contains completed vehicle-sale records from your dealership, including the sale date, customer information, and vehicle details. Clarivoy uses this data to identify completed sales and support sales attribution.

Complete sales records improve matching. Include all available customer contact information, including email addresses and phone numbers, whenever possible.

DMS Integration Options

Clarivoy can receive sales data through several DMS integration methods. Use the applicable setup guide below for your dealership.

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Export DMS Sales Data Yourself

If you are exporting sales data manually, use the DMS-specific instructions below when a guide is available.

Quick Links

When building your sales file:

• Include the required fields listed in the DMS Sales File Requirements section below.
• Include one sales record per row.
• Do not include blank rows or columns, row groupings, or summary rows.
• Name the file using the dealership name, reporting period, and the word Sales.

Example: ABC Automotive - Jan-Feb 2025 - Sales.csv

Wait until your accounting department has finalized sales for the previous month before exporting the final file.

When the file is ready, securely upload it through the Clarivoy MTSA Upload Portal ↗. Select Sales as the file type when prompted.

DMS Sales File Requirements

Include the following fields in your sales file. Complete customer and vehicle information supports matching and attribution processing.

Field What to Include Requirement
Dealership Name Name of the dealership or rooftop Conditional1
Sales Date Accounting date of the sale Required
First Name First name of the vehicle buyer Required
Middle Name Middle name of the vehicle buyer, when available Optional
Last Name Last name of the vehicle buyer Required
Suffix Suffix of the vehicle buyer, when available Optional
Street 1 Primary street address of the vehicle buyer Required
Street 2 Apartment, suite, or other secondary address information Optional
City City of the vehicle buyer Required
State or Province State or province of the vehicle buyer Required
ZIP or Postal Code ZIP or postal code of the vehicle buyer Required
Phone 1 Primary phone number, when available Required2
Phone 2 Additional phone number, when available Required2
Phone 3 Additional phone number, when available Required2
Email 1 Primary email address, when available Required2
Email 2 Additional email address, when available Required2
New or Used Whether the purchased vehicle was new or used Required
Sale Type Type of sale, such as Retail, Wholesale, Fleet, or Transfer. This field should not indicate Purchase or Lease. Required
Year Model year of the purchased vehicle Required
Make Make of the purchased vehicle Required
Model Model of the purchased vehicle Required
VIN Vehicle Identification Number Required
Front Gross Vehicle sale price less the cost of the vehicle Required3
Back Gross Profit from F&I products, warranties, and related products Required3
Total Gross Front Gross + Back Gross. Clarivoy calculates Total Gross for ROI reporting using these values. Optional
Price Sale price of the vehicle Required3
Conditional1: Dealership Name is required when multiple rooftops are combined into a single file.
Required2: At least one phone number or one email address is required. Provide all available phone numbers and email addresses for the best matching results.
Required3: Front Gross, Back Gross, and Price are required to support ROI reporting. Clarivoy calculates Total Gross as Front Gross + Back Gross.

 



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